Categories: oss/bss

How SaaS-Based Cloud BSS is Setting Foot in the Telecom Industry?

Recently in an Entrepreneur Report, it has been revealed that the Software-as-a-Service (SaaS) market has been growing exponentially and by the end of 2022 it will grow up to $164.29 billion. Be it any business sector, the SaaS model is touching most of them including telecommunications. This boom is occurring due to the high ability of SaaS to aid telecom operators and individuals work more effectively while escalating productivity. There’s no doubt that SaaS will transform the way Communications Service Providers (CSPs) are utilizing Business Support Systems (BSS). If we talk about other industries, then transformation has so far occurred at some level and now it’s coming to BSS.

With the introduction of Software-as-a-Service in the field of telecom, it is now possible to relish the faster time to market, rapid deployments, and other novel capabilities. SaaS is not limited to managed services; it is much more than that. One can define it as an operational model and lifecycle management of a particular software application and its related business model which is only available on the public cloud.

Why Telecom Industry is considering SaaS?

Over time the number of users incorporating accountants, logistics, managers, and others will be tremendous. In such a case, a stationary application means freezing a significant amount with the risk that the application might not function as desired. Concerning the drastic changes in the growth vector and business opportunities in the telecom industry, it is now essential to find an appropriate solution to this.

When we talk about the SaaS model, the application is hosted on the public cloud by the provider that offers the application. The organization can access the software through a regular web browser utilizing an internet connection. As per the recent study, 70% of CIOs claim that agility and scalability are two of the top motivators for using SaaS applications, and nearly 78% of businesses have already invested in it.

It is suggested that the telecom sector must consider SaaS as an alternative and revolutionary model that allows CSPs to save on expenses and relish the freedom to concentrate on customer experience and business development.

SaaS Journey for TSPs

But the big question is where to start on this SaaS journey.

The experts advise following the three-step model to start, discover and accelerate the SaaS journey.

Just Start Using It!!!

With SaaS technology, the TSPs don’t need to install any software or application on-premise or on a private cloud. Also, the need to customize the application or manage its lifecycle versions is eliminated that is a very cumbersome and hectic task. Additionally, there is no requirement to manage any procurement-related processes.

What initially influenced the telecom sector is the success of SaaS-based services in other industries like commerce, retail, finance, engineering, and more. CSPs welcomed this technology knowing the fact that they can increase their focus on their businesses while taking advantage of vendor expertise to monitor their infrastructure and applications.

One more point of attraction of SaaS-based cloud BSS for TSPs is that it helps in saving the cost of customization. Up until now, telecom operators had to entirely customize their applications according to the requirements of the client and also to meet the market demands. However, in time such change requests and constant customizations have created a very complex system that is very hard to upgrade and operate. Every time an upgrade is to be done all the customizations are to be moved to the new product which eventually kills the project.

In the case of a SaaS-based cloud BSS, the client gets to enjoy extended capabilities via configuration. Keeping up with the market trends is done by utilizing these capabilities and the functionalities they offer.

The next step is to discover why SaaS must be used for BSS?

The Telecom sector has to face various challenges when it comes to staying strong in the industry like customer behavior, lack of agility, and delayed market launches. CSPs are under constant pressure to overcome all these challenges while reducing operational costs and initial investments.

If we talk about why TSPs should consider SaaS for BSS, then the below-given points are the primary motivation:

  1. Expensive and risky transformations can be avoided.
  2. It supports the digital journey without adding on to the burden of operating and maintaining BSS.
  3. It even helps in improving digital customer experience, rapidly launching new offerings and even driving increased monetization.

The final step is to accelerate the maximum value at the lowest cost

SaaS business model proffers the facility to “pay-as-you-go” which doesn’t even require any major CAPEX investment. Businesses can easily align spending and revenue with reduced risk. Even the internal operational cost is reduced as there are fully managed operations like software management, infrastructure management, and business operations on the public cloud.

The Telecom sector is going through a radical change, specifically their business and revenue models. The ongoing 5G deployments and the digital economy will bring alternatives for software infrastructure that are more flexible, will create agility, and are cost-effective. Thus, SaaS-based cloud BSS is important to not only make operations framework simplified, but also to bring a viable model for mission-critical applications.

Benefits of SaaS-Based Cloud BSS

  1. Drive New Revenue: Cloud BSS in the SaaS model allows the operators to be up and running in less than 30 days. With ready-to-use billing, the platform comes immediate service rollouts and quick returns.
  2. Deploy Modules Rapidly: The unmatched interoperability with network elements that SaaS-based cloud BSS offers ensures swift deployment of secured and reliable network services. The software update is done on the public cloud; thus, the clients don’t have to worry about complex updates.
  3. Operational efficiency: Smart CSPs know when to design and optimize with the clients and partners. The client can leave hosting and application management to the cloud BSS and focus more on business drivers. This is possible due to the presence of the most advanced tools and services like Site Reliability Engineering (SRE) provided by cloud BSS providers.

There are numerous other benefits that we might have missed in the blog, the one you will experience after getting SaaS-based Cloud BSS implemented in your business.

Now, it’s all about the SaaS you have; so, do it right.  

You can find the best-of-suite solution with the Echelon Edge BSS platform. Visit now to know more.

Anubhav Goel

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